Shares in Big Hit, the company behind the K-pop phenomenon, opened at more than double the offering price, then jumped 30 percent in early trading before finishing down on the day.
Tag: K-pop
BTS’s Loyal Army of Fans Is the Secret Weapon Behind a $4 Billion I.P.O.
What investors are really paying for is not necessarily the K-pop group or its management company, but its huge, highly connected ecosystem of followers.
BTS Honored Korean War Sacrifices. Some in China Detected an Insult.
Samsung and Fila distanced themselves from the K-pop band, becoming the latest example of multinational companies deferring to Chinese patriotic sentiment.
Hindu God in a K-Pop Video? Blackpink Runs Afoul of Fans
A tempest over the band Blackpink’s use of a Hindu god in a video was the latest example of K-pop fans holding artists to account — while staying fiercely loyal.
Goo Hara, K-Pop Star of the Group Kara, Is Found Dead
The 28-year-old singer, known as Hara, was found in her home on Sunday in Seoul, South Korea.